Interior Photographer San Francisco » Food

Restaurant: Le Colonial in San Francisco

David — Thu, 08 Jul 2010 20:46:40 +0000

When restaurant Le Colonial wanted to update their website they needed a photographer who understood the food, felt the mood and could deliver photographs that are inviting. A lean team of just photographer and assistant created over a dozen shots in a day. The photographs had multi uses for Web, Print Ad & PR along with in-house banquet sales.

Here are some of the tasty offerings with more seen at lecolonialsf.com

Restaurant: Brix in Napa Valley

David — Wed, 30 Jun 2010 22:18:11 +0000

Brix Restaurant, the Napa Valley staple, recently under went a fresh and colorful face lift. The interiors were transformed in ten days and the menu is now farm to table fresh. The creative director heading up the change is David Gingrass with noted chef of Hawthorne Lane (now Two Restaurant).

Photographs for the website, magazine stories, and ads were created with close attention to capturing the feel of freshness and wine country casualness. Over two days of shooting, the tricky art direction required the same photographs to stand alone as either wide panoramic banner for web use or a traditional square/rectangle for print.

David Gingrass sought out my abilities to work collaboratively, be versatile and make fresh inviting photographs quickly.

www.brix.com

Food Photography

David — Fri, 18 Jun 2010 22:37:58 +0000

Inviting, fresh and clean are some of the thoughts I seek to invoke when seeing my food photography. There is a natural and bright mindset here that brings the plate right to you ready for that perfect first bite.

With decades of experience as a home chef, I understand the food and the process of working directly with the chef to capture their creation. The food photographed is the real thing and not overly fussed with. I will mock up the setting working out the details of composition and lighting first. I next “fire” the order and get the shot in it’s freshness for a strong graphic photograph. Sometimes a couple of takes are needed to get all elements to come together as you see here.