Every week I create photos working with talented people, here are some recent photo shoots. You will also find many articles describing the elements that make the best photo.


My informative magazine as a professional architectural photographer in San Francisco.

Posts Tagged ‘Styling’
Photography: Lighting Interior Photographs
Photography: Lighting Interior Photographs

A photograph holds a composition and captures light. Throughout the years, the lighting style in my photographs has been soft, natural and light handed. Whether working with digital cameras or film cameras, the need is the same: to reduce the contrast between the highlights and shadows. I like the analogy of what we can see [...]

Photo Styling: Real Simple
Photo Styling: Real Simple

Following the lead of magazines like Real Simple and Dwell, here are examples showing a minimum use of styling elements. Florals are non traditional and not floral at all. Items are tidy and not placed askew. Quiet restraint, with a touch of the natural, rules the day.

Photo Styling: A Harmonious Palette
Photo Styling: A Harmonious Palette

Styling interiors is much like finishing a puzzle, putting in the last piece to create a whole. Here are some examples of styling elements that blend in, add life, give texture and feel natural.
For me the elements of scale, color and texture need to come together supporting the balance and harmony of the space.

Art Direction: Ironies Furniture
Art Direction: Ironies Furniture

Ironies is a California based luxury furniture manufacture always at the design forefront. Here they show off not only great furnishings but also a clean modern take on styling.
The principals of Ironies and I took a great monochromatic assemblage of forms and textures and used a lighting and photography style to create a soft mood.

Photo Styling: Sub-Zero
Photo Styling: Sub-Zero

Photographing a home to feel inviting and natural in a fresh style is truly an art form. Recently I shot a project for Sub-Zero, who wanted an editorial look for their magazine.
Here from Sub-Zero are styling guidelines that are right on the money and a great help in prepping for a photo shoot.
Photography should look [...]

Antonio Martins San Francisco Pad
Antonio Martins San Francisco Pad

Leaving a great career with Hyatt Hotels International Properties, Antonio Martins is now a rising star in the Bay Area design scene. We spent about five hours creating these vignettes to tell the story of a young SF bachelor and his pad.

Antonio has years of experience directing and styling photos for Hyatt. During our shoot [...]